The most expensive charging stations began to be purchased much more frequently
17 January 19:12
The Foxtrot chain has seen a sharp increase in demand not only for basic power banks and small charging stations, but also for expensive, powerful models.
This was reported to Delo.ua by the company’s commercial director, Vyacheslav Sklonny, according to "Komersant Ukrainian".
According to him, there has been a shift in demand: previously, the most popular were charging stations with a capacity of 1500-2500 W·h, but due to a global shortage, these models have now almost disappeared from the market. As a result, buyers are looking for alternatives that allow them to stay connected and lead their normal lives even during power outages.
Sklonny explained that buyers are acting in two ways: either they are “splitting” their needs into several small stations, or they are immediately moving into the professional segment.
“Currently, almost 40% of customers choose expensive charging stations over 2500 Wh. Ukrainians are willing to pay more because such devices allow them to live and work autonomously for several days. More than 50% choose compact stations up to 1000 Wh for the internet, lighting, and laptops at home. The segment of mid-range models (1500–2500 Wh) accounts for only 5–10%, which is explained by a shortage of goods on the global market,” adds Sklonny.
The network says that EcoFlow remains the most popular, in particular the DELTA Lite model, which is currently leading in sales thanks to its balance of power, brand, and affordability. There is also stable demand for Anker and Bluetti stations and other brands, which partially offset the shortage in the mid-range segment.
Along with charging stations, Foxtrot notes a sharp increase in demand for generators, but in 2025, the market also faced an imbalance between consumer demand and available supply. A similar situation is observed with voltage stabilizers and UPSs, where the availability of mid-range models remains the most limited.
“Our country has effectively become the only market in Europe that has a massive need for autonomous power gadgets, while in most European countries these devices are not in daily demand. As a result, existing European warehouse stocks were quickly depleted, and new deliveries take time due to production and logistics cycles,” says Sklonny.
On the other hand, there is no shortage in the power bank segment, but Ukrainians’ preferences have changed.
“Power banks are gradually ceasing to be accessories and are becoming personal backup power sources for the home. Buyers are increasingly choosing large and powerful models — from 20,000 mAh and above — that can charge not only smartphones but also laptops,” added the company’s commercial director.
