VEDORIV VLOG: a well-known project about business and marketing returns to the network
27 September 2024 14:02
This autumn, a new and old educational YouTube project dedicated to business and marketing – FEDORIV VLOG– will appear on the Ukrainian Internet segment. This was announced on Facebook by its author, entrepreneur Andriy Fedoriv, reports "Komersant Ukrainian"
“After a 2.5-year pause, we are bringing back FEDORIV VLOG. Ukrainian brands and businesses are moving forward despite the war, lack of resources and staff. They are powerful, beautiful, humane, fast, inventive and resilient. They work and help because they cannot do otherwise. They conquer hearts and the world. I am inspired and admire them. Last week we had our first shoot. Next week we will shoot again,”
– fedoriv wrote and promised that the first issue of the renewed blog would be released by the end of autumn. In addition to the usual sections for fans, he promised new ones. This time, the channel will focus more on startups, technology, venture capital and even “life and feelings”.
FEDORIV VLOG is a YouTube channel that used to publish informational and educational materials about business, marketing, music, art, and creative thinking before the war. The project’s sections included the Brand Father educational course, a series of interviews with business owners called Brand Pope, Anti-Crisis Call, and Bookworm book reviews.
After the full-scale Russian invasion, the project was suspended. Currently, 305 thousand YouTube users subscribe to the channel.
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Andriy Fedoriv
Andriy Fedoriv is a Ukrainian marketer born on 1 February 1979 in Kyiv. He is the founder of Fedoriv Group, which includes the marketing agency Fedoriv Agency, event space Kooperativ Arena, workspace Kooperativ, educational projects, and other companies. Fedoriv graduated from the Institute of Journalism at Taras Shevchenko National University of Kyiv in 2000 with a degree in international journalism.
Fedoriv began his professional career as a student, working in business journalism. From 1998 to 2003, he worked for international agencies Adell Saatchi & Saatchi and Bates Ukraine, becoming the company’s development director at the age of 20. In 2003, Fedoriv founded his own companies, which later merged into the United Communications holding company. In 2010, he created Fedoriv, a marketing agency that has become one of the largest in Ukraine.
He is a member of the international association of family business owners FBN, one of the founders of the Union of Ukrainian Entrepreneurs and is a member of the independent boards of directors of several large companies.
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