From arrest to trend: how Maduro’s photo turned a Nike tracksuit into a bestseller
6 January 14:41
After the arrest of Venezuelan dictator Nicolas Maduro by the US military and the publication of his photo online, not only the arrest itself but also the clothes he was wearing received an unexpected response. The gray Nike tracksuit went viral and skyrocketed in popularity. Yahoo writes about it with reference to dpa, "Komersant Ukrainian" reports.
What is known
US President Donald Trump published a photo of detained Nicolas Maduro. In the picture, he was wearing a gray Nike Tech Fleece tracksuit. Within a short time after the publication, the number of search queries for this model increased almost fourfold.
An unexpected effect
The hoodie from the set, which costs about $140 in the United States and about 120 euros in Europe, became a bestseller in the official Nike online store. The suit was quickly sold out in large sizes, both in the US and in a number of European countries. According to media reports, after a sharp surge in interest, the price of the kit also began to rise.
Customer reaction
In their reviews, customers humorously praise the suit’s comfort, joking that it is suitable even for “long flights.” Some buyers went further and gave the model an unofficial name related to the Maduro detention operation, turning the political event into a pop culture element.
What is known about the operation to capture Maduro
On the morning of January 3, explosions were heard in the Venezuelan capital, Caracas. Aircraft were flying over the city, and later, electricity was cut off in parts of the city. Soon after, Venezuela announced military aggression by the United States, and a state of emergency was declared in the country.
US President Donald Trump later said that the US military had captured Venezuelan leader Nicolas Maduro and his wife and taken them out of the country. The Venezuelan leader is facing charges of drug and weapons trafficking. on January 5, Maduro was flown to New York, where he will be tried in a US court on drug trafficking charges.
Meanwhile, according to Trump, the Americans are taking over the country’s leadership. The US president said that Venezuela’s oil business was a “complete failure,” but now the country will be entered by large US oil companies that will “spend billions of dollars to repair the severely damaged oil infrastructure and start making money for the country.” Thus, he promised to make the Venezuelan population “rich, independent and secure.”
The Supreme Court of Venezuela ruled that Vice President Delcy Rodriguez will act as head of state. According to Reuters, as of January 3, she was in Russia.
The Ministry of Foreign Affairs of Ukraine issued an official position on the US attack on Venezuela and the capture of its leader, Nicolas Maduro, in which it did not condemn these events.
