Vodafone is raising rates starting April 1: who will be affected by the changes and what businesses will get
1 April 11:11
Starting April 1, 2026, mobile operator Vodafone Ukraine will adjust the prices of several corporate plans. The price increase applies specifically to the business line, not to all subscribers in general.
This is stated on the company’s official website, reports "Komersant Ukrainian"
The updated packages will cost an average of 40–60 UAH more per month, and along with the new prices, the company promises more minutes, additional services, and further changes to international calls.
Vodafone explains the rate adjustment by the need to maintain network operations and invest in infrastructure restoration. The company states that since the start of the full-scale war, it has invested over 21.5 billion UAH in network development and restoration.
Who will be affected by the increase
The changes apply to Vodafone’s business customers. This includes the Business Pro, Business Unlim, Business Unlim Plus, Business Ultra L, Business Connect, Business Connect, and Device 4G plans. The operator is updating these specific packages starting April 1.
What will the new prices be starting April 1
The updated rates are as follows:
- Business Pro — 330 UAH instead of 270 UAH
- Business Unlim — 400 UAH instead of 360 UAH
- Business Unlim Plus — 500 UAH instead of 450 UAH
- Business Ultra L — 650 UAH instead of 600 UAH
- Business Connect — 360 UAH instead of 300 UAH
- Business Connect — 650 UAH instead of 600 UAH
- Device 4G — 220 UAH instead of 180 UAH
In other words, the actual price increase in most cases ranges from 40 to 60 UAH, although for certain packages the difference may be greater depending on the previous configuration and promotional terms.
What will change in the package offerings
Along with the price increase, Vodafone is also updating the package offerings. Business plans will include more minutes for calls within Ukraine and to 27 EU countries, and certain packages will receive additional services. Among these, the company highlights “Internet for a second device” and free eSIM activation.
For example, the new Business Pro line includes 400 minutes for calls within Ukraine and to 27 EU countries, Business Unlim includes 600 minutes, Business Unlim Plus includes 700 minutes, and the more expensive packages offer even more minutes. Additionally, international call packages and roaming allowances have been increased for some plans.
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What will happen with roaming and international calls
Vodafone notes separately that it has standardized international roaming terms in line with European practices. The company presents this as bringing the service closer to EU operator standards.
In addition, the second phase of the update is scheduled for May 1, 2026—the expansion of international calling packages for business customers.
In other words, the April price hike is not the only change. Some of the new features for corporate subscribers will be introduced in phases going forward.
Why is the company raising prices?
The operator explains the rate adjustment by the need to maintain stable network operations, invest in modernization, and repair damaged infrastructure. Against the backdrop of the war, this is one of the key arguments telecom companies use when changing service prices. In Vodafone’s case, the company explicitly points to the multi-billion-dollar investments in the network over the past few years.
What this means for customers
For business subscribers, this means two things at once: communication will become more expensive, but service packages will also expand. If a company or sole proprietor uses a Vodafone corporate number, starting in April, it’s worth checking which specific plan is currently active and how its features will change after the update.
This is especially important for those who actively use international calls, roaming, or additional SIM solutions for their devices. This conclusion follows from the description of the new terms and plan features.
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